May 20, 2020
Today’s guest is Corbett Drummey, founder of Popular Pays, a platform that enables brands to easily connect with creators and influencers and vice versa all in the name of generating sponsored social media posts. Corbett started out in traditional advertising and noticed the inefficiencies rife within an aging structure. As he puts it, the past 100 years were the century of the agency, but the next 10 are the decade of the creator. This episode was actually taped right before California went on a statewide stay-at-home order and thus was the last time we recorded an episode in person.
Listen in as we cover everything from why Vine failed, how the initial idea for PopPays came from an inebriated stream of thought, and ALL things Y-Combinator.